Every day, millions of people search on Google for businesses like yours. Make your Business Profile on Google stand out for free and turn those searches into your customers with the Google My Business app - Make edits to your Business Profile on your phone and see those changes online on Google in real time.
You can add the critical information that makes it easier for your customers to find you, call you or know if you are closing soon.
Where the real value is the additional free tools that Google provides on this page. And if used properly will drive much more business to your door. It could be the most valuable use of your time to generate new business for you! And it can all be done on your phone.
Then you can track the results. Know if it is working to increase traffic and what actions they took: call, requested directions, went to your website, etc. This increased traffic is a signal to Google that you are more important locally and will bring you up higher in search and more often.